Happy Friday everyone! Why is it that the week you return from vacation you always seem slammed? We had a great staycation and did some fun things around town, but have been crazy busy this week. To be fair, I could’ve planned our time away a little better as we started work for one of our new clients this week as well as the blog management client I picked up recently started this week as well. Oh well, busy is good as it means more money!
Related: Looking for the Chromecast? It’s available at Amazon for a very reasonable price.
I know that paying for cable tv is considered somewhat taboo in the PF world and while we have it in the Frugal Rules home, I am generally on the lookout for new ways to save money. This is why the recent announcement of the Google Chromecast caught my attention. If you’ve been living under a rock the past week or two, you’ve likely heard of the Google Chromecast and the hoopla around it. If you’ve not heard about the Chromecast, you can check out this insightful post from Yahoo Finance which also has an in-depth video explaining the possible implications of the device.
The article states that they believe the Google Chromecast could potentially be the death of the typical pay cable model of delivering television content. While we’ve seen many other devices aiming at making dents in the cable industry like Roku, Netflix or iTunes (to name a few) this new device by Google takes it a step further by allowing individuals to watch pretty much anything on the internet through their TV by buying the $35 device to be attached to their TV. It remains to be seen just exactly how much content will be available as companies like Apple will likely block their content from being viewed. That said, if the Chromecast does what it says it does it could prove to be a very frugal choice for those looking to cut the cable cord.
Digging a Little Deeper on the Google Chromecast
Of course, Google’s motives aren’t the most altruistic and begs the question of why someone like them would be looking to deliver television content when they really do not develop it at all on their own. The answer to why they introduced the Chromecast, on one level is quite simple – to target consumers. By choosing to use the device, you’ll be giving Google insight into the content that you’re watching. They should be able to then turn around and sell that information to advertisers looking to target consumers more specifically. As an advertiser I see how much of a boon this could potentially be in that advertisers would be getting specific information as to what people are watching so they can target their ads more specifically. It works out great for Google as they’re going to be able to charge more for said information and thus able to add more income to their ad business.
As a consumer, it makes me take a step back and think about what exactly I would be giving up to get content at such a relatively cheap price. I am not naïve enough to believe that we truly have privacy. Recent events have shown us that (surprise, surprise) things we view online and our calls are being monitored by the powers that be. If you don’t want that occurring, then it’s safe to say that you should stay off the web completely…seeing as our business is largely internet driven on several levels we won’t be doing that anytime soon. However, when given some thought, do you want to pay to allow someone to gather said information on you? It already happens on some levels, but do you want to do it on a level such as this? This is not meant to slam or criticize the Google Chromecast, but to have us analyze if it’s truly all it’s cracked up to be. Regardless, it’s another step in hopefully moving us closer to a much more consumer friendly television content platform.
Related: Check out other cord cutting options available at Wal-Mart.
Even though it has been a busy week, I did manage to read a number of good blog posts. If you have some time this weekend, then do yourself a favor and check some of them out!
Blog Post of the Week
What to Do After You’re Debt Free on Common Cents Wealth
If you’ve ever dealt with repaying debt – especially consumer debt then you know what it can feel like to get it paid off. Suddenly, the money you had been using to repay your debt now becomes “found” money with numerous ways it could be used. I loved Jake’s breakdown of different options of what to do with this new source of money. Having gone through this situation personally, I think it calls for an introspective look at what changes can/should be made so you can make your money effectively work for you. I agree with Jake that a decision doesn’t have to be made right away as you want a wise decision and not a fast one. If you’ve ever found yourself in this situation, what direction did you go with your “found” money?
Other Blog Posts That Ruled
One Year of Blogging and $100 Giveaway on Eyes On The Dollar
Five Ways to Successfully Slack Off at Work on Club Thrifty
How Do You Analyze Individual Stocks? – Part 2 – The Periodic Check-in on My Personal Finance Journey
Odd Search Terms
Frugal Grandma blog…last time I checked there’s no grannie here!
Is being cheap rude…I guess that depends on who you ask.
10 x 5 cubicle…Sounds like prison cell to me!
Topless service…Sorry, this is a family blog!
Do people scratch their head when someone is crazy…Not at all!
Man pays $350 for a Cronut…Now, THAT sounds crazy!
What shouldn’t I buy from Wal-Mart…How long do you have?
Would you be interested in buying the Google Chromecast given the information they’d be collecting on you? Do you have anything fun planned this weekend?
Photo courtesy of: Eduardo Simioni